A few months ago I walked into a problem since I was pretty new to CRO (conversion rate optimization). I’ve got experience with UX, data, and code, the only part missing for CRO was psychology. To write a good hypothesis it needs to be supported by theory. So I’ve created a list with more than 200 valid theories. No way I can learn them all from my head any time soon (since I’ve just become a dad, 1,5 month ago, my mind isn’t working as it did before)
I came up with this idea to build a tool where you can create a roadmap, write a hypothesis and put all your documentation in. The first MVP part will be to make a search engine which you can use to find psychology theories. Search results can be found by name, description, categories and tags/keywords. In the upcoming months, the first version will be published.
First of all, what do you think of such a tool? I’m looking for some people that would like to test the tool (only the search engine for the psychology theories first).
Leave a reply here and I’ll send you a link where you can subscribe so that I can notify you when it’s live.
Feel free to have critics on my idea so I can develop it any further. Pssssst curious how the search engine will look like? Check it here.