I’ve used Wordpress off and on for around 10 years and it amazes me how its flexibility has kept the community growing. Since this thread is an old one, there are more options for design now with Wordpress to make your site look unique and put it’s ease of use on level with Wix.
The only themes I would use today are a builder-style theme that offers WYSIWYG style designing of your site:
At least with Divi, it is just as fast loading as any of the old-style WP themes that require hacking at PHP template files to make them sing. My Divi sites score 90+ on Pagespeed. Load speed being a big UX factor for any site, and probably better to focus on than SEO techniques that haven’t worked for 6+ years.
I agree with what Trey implied, Wordpress takes some maintenance to stay secure because of it’s popularity, this is what I do to make it easier:
- Turn on auto-updates so you get the latest security patches and features.
- Add a multi-factor login plugin to your site, I use WPMUDev’s Defender which also includes other security features.
- Keep the plugins to a minimum, and only use ones with a fair number of installs unless you trust the developer. Most security breaches with Wordpress come from plugins, not Wordpress itself.
- Skip the SEO plugins, just use Grammarly and good UX content strategy for your audience
- Pick a Wordpress specific host, it’ll save you time and frustration. I use and love Kinsta, their entry level is reasonable and includes easy SSL/HTTPS with that. Here’s their list of recommended plugins that cover most of what a UX/Design Consultant’s site needs.