We Hate Airline Boarding. Let's Fix That


#1

EDIT: Wow, what a response! We’ve already had UXers from all over the world step up to the challenge. If you’re looking for a way to network or get involved with a UX project to boost your resume and experience, we’d love to have you - regardless of your level of experience or knowledge.

###We Hate Airline Boarding

I was cruising through Twitter today and came across this tweet from Sarah Doody:

Hey #ux friends who want to be problem SPOTTERS - this would be a good problem to solve. These line up things at the airline gate are a disaster. pic.twitter.com/gr3YjoP0vy

— Sarah Doody (@sarahdoody) December 14, 2017

It sparked an interesting conversation with Sarah and Daniel Bosniak (on Twitter as @aerozg) about the boarding process as a whole, and how interesting it would be to attack the whole process as a UX project.

While I’ve seen quite a bit of runs at fixing the boarding pass based on personal pet peeves, I’ve never seen a data-driven, customer-centric approach to airline boarding process. The pain of airline boarding and the chaos around it is fairly well known, but solutions seem to be lacking. It got me thinking: wouldn’t this be a great project for new UX pros to attack to gain some practical experience?

###Who Wants In?

So that’s why I’m here. I want to attack this problem, but I want to do it by leading a group of interested volunteers to research, design and develop customer-based solutions.

My mind immediately jumped to the fine folks of this community. There are a lot of passionate professionals here looking for experience to build their portfolio.

###What’s In It for Me?

  • Learn some new skills
  • Build your portfolio with a real-world project
  • Learn dynamics of working in a UX team
  • Build your professional network with other UX pros

###Sign Me Up

Are you interested in joining the group? Visit LetsFixBoarding.com/join to get started making the world a better place, or simply respond to this thread.


#2

I’m very interested, Doug. Before I put my name in, how do you imagine the project will look in terms of timeframe and commitment?


#3

The idea will be to break down the overall project into multiple features, and to follow a ln established model to develop proposals.

For instance, we may look at improving the boarding pass as a feature. We’d break that down into a few phases.

Research the likes and dislikes around current design.

Ideate potential new designs to solve identified problems.

Test low-fi mockups with stakeholders.

Design hi-fi mockups based off testing results and research.

Oversee development and implementation of new design.

Research stakeholder reactions to new boarding pass design post-deployment.

Ideally, you could be involved in anything from a whole feature to one aspect of the feature (Research, design, ideation, etc.) At minimum this means comforting to a couple of hours, but eventually you’ll get out of it what you put into it.


#4

I love this idea @dougcollins and we’ll support you however I can to get it off the ground.
But just a note: we’re about to go into summer holidays (3 weeks at the end of next week) where we’re going to be in critical support only mode.


#5

Thanks! I’m working on a plan to make the project more autonomous. Hopefully minimal support will be all I need :slight_smile:


#6

@dougcollins
I’m fighting my personal war against the airlines on every media channel!
I’m in :slight_smile:


#7

Would love to get involved - :slight_smile:


#8

@dopamino and @annabelle_andre, thank you! I’ve added your name to the list. I’ll have an announcement later today on project organization and communication. Keep your eyes tuned!

@DavidSkodt, any thoughts on the plan for participation I outlined?


#9

Plan looks solid. I still have questions about the process, but I am thinking we’ll cover those as we go.
Sign me up. :slight_smile:


#10

Sounds great - I will sign you up! Could you shoot me an e-mail to Doug@DenverUXer.com so that I have your contact information?

@annabelle_andre and @dopamino - if you could do the same, that would be very helpful.


In other news, I’ve purchased and begun work on the domain LetsFixBoarding.com to gather interested parties and serve as a central hub. Getting things set up there will be my weekend project :slight_smile: I’ve also setup the Twitter account @LetsFixBoarding to distribute some announcements as well.

I hope to have more information and a more coherent plan out at the beginning of next week. Stay tuned!


#11

I would love to join! Anything I can do, I’ll glad to help :blush:!!


#12

I would love to help out as well!! I’ve read the info you shared, will send an email as well for contact info :slight_smile:


#13

@uxinpink and @dani_maria_ali, that’s awesome! I’m excited to have you both on-board. If you haven’t already, please send an email to Doug@DenverUXer.com and I will respond back with more information and next steps.


#14

I would love to join. Seems like it would be fun.


#15

Hi @sarah_soha333 - it’d be great to have you! If you haven’t already, please drop by http://letsfixboarding.com/join to sign up. That will make sure I have you on the roster and get you in the loop with all the getting started information.