I’m a ux/ui designer and working on a new lectures app.
This app is for people who already come to lecturs and need the easy way to do that. The lectures are about judaism, and take place in israel.
I’m having a problem with my target market(I’m new in this field)/personas research and having couple of Q.
I thought that a great place to do the interviews would be the lecture’s venues because I know my targets is amoung theme. In some of the venues people siting in groups around a table and some seperatedly.
I wrote down all my demographic and psycographic questions.
What is the average amount of people that I need to interview for demographic and for psycographic?
Can I do the demographic and psycographic at the same time and if so how?
Because It only for the target market, latter on I’ll take 3-7 persons that will represent my market for the personas. Is it a good idea for all of that?
And if any of you have a great book on that matter I’ll be happy to know his name
Thank you all