Can anyone recommend a good book for creating personas?
Thanks
Can anyone recommend a good book for creating personas?
Thanks
There are books, but most of what you need is available online. These 3 articles are very good:
Or if you definitely want a book rather than an article, there’s a section on proto-personas in Lean UX:
And a complete soup-to-nuts description of the persona process in this book (but it is expensive!):
Thanks for this