How do you create your personas?

Hi everyone how do you create your persona characteristics? What is your technique? If someone could walk me through their process would be greatly appreciated. I am having trouble thinking of all the characteristics. Does anyone know of any tools to use?
Thank you so much

Thank you so much for your reply. If you can’t directly interview the target audience do you use any tools?
Thank you

It’s worth thinking about why you can’t interview them and think of ways you can bypass the problem or fix it. Is it time, the org scared to talk to users (a big red flag) or that you an’t talk to them in person? Can you do remote?

1 Like