I’m having a surprising amount of trouble figuring out how to analyze data from interviews and user tests.
Admittedly, I just finished my first project, but I’d prefer to feel a little less perplexed when it comes time to do things with the data I collect.
For my interviews, I ended up putting summaries on stickies which I then put on whiteboards under topic titles, and looked for patterns. For my user testing, I looked for major problems or concerns and discussed with the project owner. But neither of these seem like real analysis to me, at least not compared to psychology research.
What do you all do when you have user interview or user prototype test data?