I had a bit of fun reading today about the “world’s ugliest color” (Pantone 448C), as well as some of its defenders.
In this case, 448C is being used to deter smokers from picking up another pack. This whole kerfuffle got me thinking a bit about how to intentionally use terrible colors in good design. I’d like to hear the community’s thoughts on how we might use the same strategy in other more web-centric designs. What are your thoughts?