Well, @HAWK, it's a bit of both. E*TRADE is a much larger company, with an established product and some really talented and interesting design professionals. TCA fills a niche that E*TRADE currently doesn't serve, so it appears to be an opportunity for both companies to get something out of the exchange. I certainly could learn a lot, and I'm excited about being a contributor to a major player in our industry.
On the other hand, there's just so much dang uncertainty right now. While it's been presented as "everything is business as usual until the sale closes," no one really knows what to expect. While a few of us have been through buyouts before, most of the company has not.
@ruth - I could see a lot of those same challenges here. TCA has about 300 employees in one office here in Denver. E*TRADE has about 3,500 employees in offices all around the US and in the Phillipines. There are problems of culture, to be sure, that will need to be addressed.